What is Domain & Page Authority – How to Increase them?

Domain and Page Authority are score given to websites’ domain by MOZ.com. These scores ranging from 0-100 shows the value of a domain name. According to MOZ, higher the score you get, higher the ranking could be. The score is calculated on various factors like the value of the root Domain, Content on website & … Read more What is Domain & Page Authority – How to Increase them?

Blogging – Importance and How to Start?

Blog is also known as a weblog (sometimes written as web log). The concept behind a blog, where users would share their most honest experiences online. Further it evolved into sharing of knowledge for others to read and gave a platform to interact and share their ideas. This is now what we call blogging.  People … Read more Blogging – Importance and How to Start?

Search Engine Marketing Technical Terms

SEM – SEM Stands for Search Engine Marketing. In SEM, we use paid ads on search engines and other places on web to get more traffic on our website. LinkedIn Campaigns – Advertising campaign for publishing promotional content of your website on LinkedIn. Facebook Campaign – Advertising campaign for boosting your post and reach to the targeted audience … Read more Search Engine Marketing Technical Terms

Search Engine Optimisation Technical Terms

SEO – SEO is a abbreviation used for Search Engine Optimization. It is tactic which is used to rank the website higher on Search Engine for a specific keywords organically (or without paying). Keyword – A query which are used to find something on Search Engine is known as Keywords. SERP – SERP is a abbreviation used … Read more Search Engine Optimisation Technical Terms

Social Media Marketing Technical Terms

SMM – SMM stands for Social Media Marketing. As it name indicates, it is the way of marketing of your business on social media platforms. Facebook – It is a social networking Platform where you can share your photos, videos, send messgaes and create business pages and groups. Twitter – It is is a microblogging and social … Read more Social Media Marketing Technical Terms

Jobs for Freshers in Digital Marketing

Nowadays, all knows, countries all over the world including India are on the way of digitization. All this is because of internet because it becomes the important thing of our life than other things. A study reported that there will be 3.9 billion global internet users by the end of 2019. It is almost half … Read more Jobs for Freshers in Digital Marketing

Digital Marketing Skills to Learn

Over the time passes, companies across all the industries get digitized their work process and operations. Now, companies are employing AI (Artificial Intelligence) in operations and supplies. So, in present time, you as jobseeker have to stand out of the crowd with specialized skills. As a result, some of the Colleges and Universities have updated … Read more Digital Marketing Skills to Learn

Frequently Asked Questions (FAQs) Answered For WordPress Beginners

WordPress is known as a user-friendly platform, still a lot of things are there to learn when it comes to WordPress for beginners. Here are some of the most frequently asked questions about WordPress. You’ll find short and easy answers of these questions to guide you. What is WordPress? WordPress is one of the content management system … Read more Frequently Asked Questions (FAQs) Answered For WordPress Beginners

Short Guide to Local SEO

Local SEO or Local Search Engine Optimisation is a part of Search Engine Optimisation which focuses on optimising the website for local search results. Example for Local search terms are: Restaurant near me Dentist near me Hotels in [city name] Doctors in [city name] Local SEO is a strategy to focus on optimization of local … Read more Short Guide to Local SEO

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